So What Exactly Is A Lean Mfer? 

Maybe you’ve noticed that we’ve changed the name of our exclusive publication.

We went from:

“Tugan & Apollo” to “Lean Mfer Letter”.

This has two reasons.

One. From now on, you will stop receiving 5 Daily Epic Web3 and AI news.

We think that by now you should've gotten the message.

Two. We’re changing the way we’re communicating with you.

More value. Less links. Less BS.

Our values however stay the same. More about those laters.

So who or what is a “Lean Mfer?”

Hint: You don’t have to look like Vitalik.

In simple words, somebody that has the balls to go against any kind of societal programming to build a business that is small, profitable and unsexy.

Solo - or in a team of 3 builders, using AI to speed everything up, rather than paying arrogant freelancers.

This letter is for you, nobody else.

To make things clearer, these are our enemies:

* Virtue signaling on Instagram. Probably the easiest way to become a brokie is to flex on others while worrying about who or what has seen your last stories.

* Masturbating on Linkedin. If you don’t use it to generate leads and drain the platform, we recommend escaping this dark hole of woke-ness right away.

* Seeking VC approval. If you can’t bootstrap it, you shouldn’t run it.

* Twitter Soy Boy Behaviour. Daily to-do: Fudding founders, spending time in AMAs “connecting” with broke altcoin traders, while drinking a one-liter starbucks soy-latte.

* Nootropics for Productivity. Entreprenooors that need to take 60 pills before they can “deep work” for 60 minutes and then take a 3 hour walking meditation break.

*Attention-Seeking PMF. Are you embarrassed to tell your parents about what you’re building? Good. We’re not here to help companies to implement “change management” in their weekly agenda - we’re here to make money (for us and our users).

* MBA Bros. What’s the free flowing cash flow of my $titcoin? The problem with 99% of MBA grads is not the Ralph Lauren shirts that they’re wearing but the immense social programming that they’ve undergone. We try to stay far away. You’re welcome if you 1) were smart enough to drop out 2) were able to deprogram all jargon out of your mind.

* Altcoin Maxis. Do you know the guy that shows you his $700 binance wallet at a party and tells you that the next bull will be “lit”. This is basically anyone that is depending on an external force to improve their lives. Cute NFT pfp though.

* “Let’s ask HR about this” Leadership Style. You know what’s better than employee morale and HR meetings? Getting shit done.

In other words…

We’re a group of high-testosterone, high net-worth builders that are showing the middle finger to anyone that tells us that being cash-flow negative is a good thing and we need to have the HQ of our company in a communist European country.

Not for us. Thanks.

Want to be part of this?

Cool.

If not - unsubscribe below. Adios. It’s been a pleasure.

We will send one email per day until eternity about:

* Building super profitable web2 and web3 businesses

* Getting a shit ton of user

* Contrarian thoughts about business and life

Nice to meet you, fellow lean mfer.

Tugan & Apollo

P.S: We will email you A LOT. 1-2 times or sometimes more per day. If that’s too much for you, again - no hard feelings. We don’t take building lightly.